Under the Influence with Terry O'Reilly de Apostrophe Podcast Network

662 - Plop, Plop, Fizz, Fizz: How Companies Double Their Profits

Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature.

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Más episodios

662 - Plop, Plop, Fizz, Fizz: How Companies Double Their Profits

Sat, 08 Jun 2024
661 - Houston, We Have Pizza: Advertising in Outer Space

Sat, 01 Jun 2024
660 - Die Another Day: Reviving Old Commercials

Sat, 25 May 2024
659 - Bookmarks 2024

Sat, 18 May 2024
658 - Record the Under the Influence Fun Fact

Thu, 16 May 2024
657 - The Gong Show: Ads That Could Never (Ever) Run Today

Sat, 04 May 2024
656 - Cars Are The Stars: Automobile Brands in Hollywood

Sat, 27 Apr 2024
655 - Ham on Wry: Sandwich Board Advertising

Sat, 20 Apr 2024
654 - Pants on Fire: When Customers Lie to Marketers

Sat, 13 Apr 2024
653 - Cheeky Advertising

Sat, 06 Apr 2024
652 - Billionaire Tourism

Sat, 30 Mar 2024
651 - When You're This Big, They Call you Mister

Sat, 16 Mar 2024
650 - Terry Interviews Arkells Lead Singer Max Kerman

Mon, 11 Mar 2024
649 - Buy-O-Pics: When Brands Become Movies

Sat, 09 Mar 2024
648 - Seeing is Believing: The Power of Demonstration Commercials - Part 2

Sat, 02 Mar 2024
647 - Seeing is Believing: The Power of Demonstration Commercials

Sat, 24 Feb 2024
646 - Putting the Awe in Audio

Sat, 10 Feb 2024
645 - Terry talks with a Cannabis Producer

Mon, 05 Feb 2024
644 - The Marketing of Taylor Swift: (Taylor's Version)

Sat, 03 Feb 2024
643 - Cannabis Marketing

Sat, 27 Jan 2024
641 - Copycat Brands

Sat, 13 Jan 2024
640 - Disappearing Acts: When Popular Brands Are Discontinued

Sat, 06 Jan 2024
639 - We're back January 6th

Tue, 02 Jan 2024
638 - Sounds That Sell

Tue, 05 Dec 2023
637 - Ask Terry (From the AOP Archives)

Sat, 25 Nov 2023
636 - Terry's Book Club (From the AOP Archives)

Sat, 04 Nov 2023
635 - We May Not Be Big, But We're Small - World's Smallest Record Store

Sat, 21 Oct 2023
634 - Three Foot Marketing (From the AOP Archives)

Sat, 07 Oct 2023
633 - Dynamic Duos: The Famous Partnerships in Advertising (From the AOP Archives)

Sat, 23 Sep 2023
632 - Speed Bumps: The Magical Ingredient in Marketing (From the AOP Archives)

Sat, 09 Sep 2023
631 - Rejecting Mad Men

Sat, 02 Sep 2023
630 - The Sound of Persuasion (From the AOP Archives)

Mon, 21 Aug 2023
629 - Genericide: When A Brand Name Becomes Generic (From the AOP Archives)

Sat, 05 Aug 2023
628 - The Happy Homemaker: How Advertising Invented The Housewife - Part 2 (From the AOP Archives)

Sat, 22 Jul 2023
627 - The Happy Homemaker: How Advertising Invented The Housewife - Part 1 (From the AOP Archives)

Sat, 08 Jul 2023
626 - Ask Terry 2023

Sat, 24 Jun 2023
625 - Hiding in Plain Sight: The Surprising Influence of Marketing

Sat, 17 Jun 2023
624 - Bookmarks 2023

Sat, 10 Jun 2023
623 - The Allure of the Bad-Ass: Advertising Antiheroes

Sat, 03 Jun 2023
622 - Nooner Nookie: The Allure of Marketing Freebies

Sat, 27 May 2023
621 - The Phrase That Pays: Marketing Contests

Sat, 20 May 2023
620 - Canadaland Goes Under The Influence

Sat, 13 May 2023
619 - Billboards Are Always in Bloom

Sat, 06 May 2023
618 - Brand Envy (2023)

Sat, 29 Apr 2023
617 - Hitting the Road with Marketing Mobiles

Sat, 22 Apr 2023
616 - Johnny Wants the Jet: The Loopy World of Loopholes

Sat, 15 Apr 2023
615 - Hard Days & Golden Knights: The World of Brand Twins

Sat, 08 Apr 2023
614 - Long Overdue: The Creative Boom of Library Marketing (Encore)

Sat, 01 Apr 2023
613 - Touch The Pickle: Marketing Gender Equality

Sat, 25 Mar 2023
612 - You Can Check In, But You Can Never Check Out: Branded Hotel Rooms

Sat, 18 Mar 2023

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